Transart is company that develops SaaS systems and business environment solutions. With a market presence of over 21 years, Transart offers its ERP, SFA, WMS, CRM, BI and other integrated solutions to customers from more than 35 countries. The customers portfolio includes both emerging companies and established ones like Heineken, Mars or A&D Pharma.
The company has rebuilt its main webpage and started developing the landing pages for its main products: ERP, WMS, SFA. This is when our team joined in. One of the challenges was to develop a strategy to bring B2B decision power leads.
Solution and results
Our first challenge in the development process was the technical language.
- Reconstructing the website – We improved the website, its content and the way of communicating all the benefits Transart is offering to its customers.
- Developing three new websites – Starting with 2017 we developed and promoted three new websites. Each of these individually displays Transart company's solutions and benefits for ERP, SFA and WMS, while the integrated solutions are highlighted on the main website.
- Efficient Google display - Transart holds hundreds of first page placements for hundreds of specific key words. Their number is increasing year by year.
- PPC - PPC campaigns have managed both to advertise the Transart brand and to bring valuable leads.